USPS QR Code Discount 2012 – Doing it right this year

On March 26th, 2012 the USPS announced a QR Code Discount for 2012, and this year, I think they have the right idea.  According to their press release, they felt that although the 2011 promotion was a success to make people aware of QR Codes, this year is all about creating effective campaigns and they are [...]

Don’t Argue – A/B test with Visual Website Optimizer

Stop wondering about performance tweaks. Have you ever wondered how a page on your website or blog would perform if only you did X instead of Y?  What about the time that you got into the huge argument with your designers or programmers on what a button should say, or where it should go?  Let’s [...]